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Theme • Resources • Regional Smokefree Teams • Key Dates for 2007 • Mass Media 2007

The focus for World Smokefree Day 2007 is on creating a smokefree/auahi kore future for the young people of Aotearoa New Zealand.  The theme is:

“Smokefree…it’s about us / Kia Auahi Kore mō tātou te kaupapa.”

‘Us’ are the young people of Aotearoa New Zealand. We are working towards a smokefree/ auahi kore future for them and with them. As in previous years, this theme has been designed so that it can be adapted to compliment the tobacco control priorities of different communities, e.g.

• Youth advocacy
• Extending smokefree environments such as playgrounds and public places
• Auahi Kore whare/waka
• Auahi Kore marae
• Smokefree schools/Auahi Kore kura
• Banning point of sale advertising
• Anti-industry activities
• Cessation
• Smokefree families/Whanau Auahi Kore
• Political lobbying e.g. for higher taxes on tobacco

All of these activities can contribute to reducing smoking initiation by young people.

Resources:

To see the resource order form for 2007 click here. Please note that orders
for 2007 merchandise have closed.

Regional Smokefree Teams

Over the past few years, individuals and organisations with an interest in tobacco control in each region have formed into Regional Smokefree Teams to help ensure that events in each region support and complement each other. Having a Regional Smokefree Team or a local working group ensures a good mix of health promotion and legislative/enforcement knowledge.

The same approach is being taken in 2007, and information about World Smokefree Day will be sent to the contact person nominated by each team. To take part in World Smokefree day this year, either contact your regional team contact or contact us.

Key dates for 2007

Bright Ideas for 2007 and Tips for Teams

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